Did you know that the fashion industry is one of the worst poluters and exploiters of the worlds resources and i'm not just talking about the fabric it goes far deeper than that. I once read an article in 10 magazine regarding the actual price of a T-shirt and it was incredibly interesting. The difference between a fake and a real label goes far deeper than its authenticity it also relates to fair practice, the real value of the label being devalued, slave labour a whole number if issues. I've never been one to harp on about making the world a better place but i do think that its time that we took a reality check about where we want the industry to go.
As a result of this i embarked on creating a range in my second year (when we still had the liberty to explore!) investigating ethical fabrics but creating a collection that was not only sustainable but incredibly wearable, fashionforward and above all desirable using fairtrade,organic and ethically produced fabrics including silks,denims,cottons,jerseys and wools. These are the mood board and illustrations from the collection. Inspired by the works of the Brothers Grimm,Victorian Workhouses and the Indigo Trail in Africa the result was a collection enriched with movement and elegance aimed at high End Highstreet.
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